Run the practice, not just the engagements.
A site that reads like a real practice, a pipeline that doesn't live in your head, and proposals and invoices that go out without a scramble.
Who this is for
Runza is built for the independent consultant who is the entire practice: strategy, operations, marketing, HR, finance, or a specialist niche, billing by the engagement or the retainer with no firm behind you. If a good week means landing a discovery call, and a bad week means realizing a proposal you sent three weeks ago never got a follow-up, this page describes your business. Runza and Ace, its AI co-founder, run the parts of the practice that are not the actual consulting: the site that sells the work, the pipeline that remembers who is waiting on you, and the proposals and invoices that turn a conversation into a paid engagement.
A typical practice without it looks like this: a lead comes in from a referral and gets a reply the same day, because it is exciting. A lead from the website contact form sits for a week because nothing flagged it. A proposal goes out and, without a system tracking it, only gets a follow-up if you happen to remember. None of these prospects are lost because the work was not good. They are lost because nothing in the stack was actually watching the pipeline.
The jobs Ace actually handles
Ace runs these directly inside your account, rather than waiting for you to configure them:
- The site. Describe your practice and who you serve, and Ace builds a real site on your own domain that reads like an established firm, not a template.
- The pipeline. Every enquiry and prospect lives in one CRM, flagged by who is waiting on a reply, with a drafted follow-up ready to send instead of relying on memory.
- Proposals, quotes, and invoices. Send a proposal, convert it to an engagement, invoice for it, all against the same client record, not three disconnected tools.
- Marketing that keeps the pipeline fed. Email and social content drafted and scheduled from what the practice actually does, so outreach does not stop the moment a big engagement gets busy.
What you stop duct-taping together
The common consulting stack is a proposal tool that does not know about the CRM, a CRM that does not know about invoicing, and a spreadsheet somewhere tracking which proposals are actually still open. We call the result the Frankenstack, and for a consultant it shows up specifically as leads going cold between tools: a prospect who said yes in a call has to be re-entered as a client, re-entered again on an invoice, and by the third re-entry something gets missed. Runza keeps the prospect, the proposal, and the invoice as one record instead of three.
Runza vs what consultants actually compare it to
The real alternatives a solo consultant is weighing are usually one of these:
- Notion for notes, Calendly for booking, a separate proposal tool, and email for everything else. Genuinely cheap, and workable for a slow month. It falls apart the moment two prospects are moving at once, because nothing connects the discovery call to the proposal to the invoice.
- HubSpot. A real, capable CRM built for a sales team and a procurement budget. A solo consultant on the free tier usually finds the pipeline-forecasting features are solving a problem they do not have, while the follow-up reminder they actually need sits behind a paid hub.
- GoHighLevel.Built for agencies managing funnels and campaigns across many client accounts. A lot of platform for one practice with one pipeline.
Runza is sized for one consultant running one practice, with the proposal-to-invoice path built in rather than bolted on.
Fit, and not a fit
- Run an independent consulting practice, solo or with a few people
- Send proposals and want them tied to the same client record as the invoice
- Want one pipeline instead of a spreadsheet plus a proposal tool plus email
- Run a restaurant or food service business
- Need enterprise sales-team permissions across departments
- Already have a connected practice-management stack that works
Questions, answered
Is this a CRM, or a full practice-management tool?+
Both, in one: the CRM, proposals, invoicing, and marketing share one customer list, so a prospect becomes a client without re-entering them anywhere.
Can I send proposals through Runza?+
Yes — proposals are part of Runza Pro, alongside quotes and invoicing, tied to the same client record.
What does it cost?+
Runza Pro is $69/mo. See /pricing, and how it compares to a consultant's usual stack (CRM, proposal tool, invoicing, email) on /compare.
Does it replace HubSpot or GoHighLevel for a solo practice?+
For one consultant running one pipeline, usually yes — see /compare/runza-vs-hubspot and /compare/runza-vs-gohighlevel for the full breakdown. Both are built for teams first.
What happens when a prospect becomes a client?+
Nothing has to be re-entered. The same record carries through from first enquiry to proposal to invoice, so the history is already there when the engagement starts.
See everything Runza runs for you, in one place.